Soliciting corporate sponsors for any fundraising campaign can be daunting, whether in conjunction with a charitable event or as part of a crowd-sourcing effort; or, the combination of the two.
In this one hour webinar, guest speaker Layne Gray outlined the strategic issues facing volunteer organizations and nonprofits in what is becoming an increasingly competitive field. The question of how to differentiate your cause, your organization and yourself is answered and the seven tactical steps to turn prospects into partners are reviewed.
Key takeaways:
- Quadrant Guide to corporations giving
- Developing realistic quantifiable goals
- How to find prospective corporate sponsors
- Steps in the solicitation process
- Keys to overcoming objections
- Creating and delivering a compelling pitch
- Do’s and Don’ts of Solicitation
Watch the full webinar below.
About the Presenter:
Layne Gray is the founder of Vivanista, a platform helping nonprofit and volunteer organizations improve their charitable fundraising and build sustainable communities, Layne has developed and delivered a wide variety of fundraising seminars to groups both on-line and in-person. As a volunteer, she has personally chaired more than ten unique fundraising events which generated millions of dollars for various charities.
